Wednesday, August 28, 2019

Steam Is 'Unrealistic' For Developers, Says Ubisoft Executive

Ubisoft's vice president for partnerships and revenue, Chris Early, has said that Steam's business model is impractical in 2019.

Speaking to the New York Times, Early said Ubisoft decided to stop selling its latest blockbuster games on Steam because Valve will not budge on its revenue sharing model, where Steam keeps 30 percent of a game's sale price.

“It’s unrealistic, the current business model that they have,” he said. “It doesn’t reflect where the world is today in terms of game distribution.” Early explained that the decision to not sell The Division 2 on Valve's platform was made as part of a larger business discussion at Ubisoft in regards to releasing games on Steam.

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source http://www.ign.com/articles/2019/08/28/steam-is-unrealistic-for-developers-says-ubisoft-executive

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